Beer Serves Europe


21 Nov 2012 23:00


Palais des Académies
Rue Ducale 1
1000  Brussels

Event Type

M - Seminar, presentation

Organiser type

Federations / Associations


Health & Consumers

Event Location


Event Description

Date: Thursday 22 November 2012
17.30 - 18.00: registration
18.00 - 19.30: conference
19.30 - 21.30: reception

Following on from the success of the 2010 and 2011 editions, Beer Serves Europe III will this year gather the highest level personalities from the worlds of politics, sports, media, cuisine and brewing. All with the aim this year of zooming in on one of the key areas in which beer is serving Europe – support to grassroots and professional sports.


  • Simon Wright - The Economist


  • Emanuel Macedo de Medeiros
    CEO, European Professional Football Leagues
  • John Bruton (tbc)
    Former Taoiseach of Ireland and EU Ambassador to the US;
    Incoming Chair of EU Sports Platform


  • Michal Krejza
    Head of Sport Unit, European Commission
  • Brigid Simmonds
    CEO, British Beer and Pub Association
  • Alberto Da Ponte
    President, The Brewers of Europe



EUROPEN - European Organization for Packaging and the Environment
EU Public Affairs Intern
Mission East
Finance Controller
HEA - Hydro Equipment Association
Operations & Policy Officer
Research Assistant
APCO Worldwide
Project Assistant
IAS - International AIDS Society
Associate Project Manager - HIV Programmes
FEBRAP - Fédération Bruxelloise des Entreprises de Travail Adapté
Business Developer
Junior Policy Advisor
Social Development Direct
Consultant - Women's Economic Empowerment